That's so cool and so funny! Look at all the VB!!!
I live very close to Dollywood and one can always spot some Vera in there! If you have a Dollywood gold pass, you can save 20% off of all Vera Bradley products (including the newest colors) in one of the shops. I believe the shop is called Dolly's Closet, it is very close to the entrance. I bought one of my favorite hipsters there. It is a great deal!